High quality, High quality – and QUALITY!
To say Copenhagen Trend SS 2024 Week was a feast for the eyes could be a gross understatement – it was a knockout spectacle. Revolutionary, intuitive and above all, FUN!
Town of Copenhagen with its olde-worlde cobbled streets and canals, quaint harbour and picture-perfect structure buzzed with the thrill that solely Trend Week brings twice a yr, with the world’s eyes fastened firmly on the town for per week.
This occasion is quick turning into one in all our agency favourites and for superb purpose. We’ve grow to be accustomed to the extraordinary high quality and inventiveness of this Scandinavian bi-annual style calendar spotlight with its unrelenting degree of sophistication and magnificence season on season. Some customary to uphold! And certainly CPHFW did simply that, and extra.
Fabulous surprises saved coming as we watched in awe: the avant-garde effortlessly mingled with the basic on the runway, with simple Scandi practicality and wearability all the time prioritised. And there was a superb measure of bikinis within the Nordic rain too! The thrill, the vibe, the anticipation! By Day 4 it was arduous to select only a few favourites.
The Legends – and the Future Classics
A whopping 31 manufacturers strutted their stuff, the week kicked off with an impressed knitwear vary by A. Roege Hove and suitably completed on Day 4 with globally sought-after legend Ganni.
In between we noticed jaw-dropping sophistication in collections by stalwarts Saks Potts, Stay, Marimekko, Stine Goya, Wooden Wooden, Henrik Vibskov and Baum & Pferdgarten. Newbies like Rolf Ekroth and Nicklas Skovgaard as a part of the vastly thrilling CPHFW Newtalent initiative additionally correctly knocked our socks off with their respective floral and theatrical choices.
As for Tendencies
Color was king, as was patterning. From demure pastels at Baum & Pferdgarten and Stay to stunning pops of saturated color – scorching pink, vibrant turquoise, neon tangerine and poison inexperienced – at Saks Potts, Stine Goya and Henrik Vibskov, the color palette sizzled with these scorching scorching summer time shades! Blue got here in lots of hues, and was evidently the color of selection this season. Stalwart Finnish model Marimekko was but once more the undisputed purveyor of iconic Scandi cloth shapes and patterns, and types like Paolina and Baum & Pferdgarten additionally introduced impressed floor patterning.
Sit again and luxuriate in our hand-picked collection of the perfect of the reveals – copious portions of magnificence, creativity and innovation vying for consideration! However who’s complaining?
Scrumptious pops of candy-coloured satin items that one can completely think about taking delight of place in any summer time wardrobe (particularly in a single’s trip check-in baggage) have been populating Saks Potts’ new season assortment, proven in an unique seaside promenade setting. Already a favorite of the likes of Kylie Jenner and Lily Rose Depp, it’s simple to see why this model has reached feverish heights of recognition. Take for instance the cobalt sea-folly blue chiffon gown with its ruched waistline, or the peerlessly tailor-made metallic silver foil trench, or the proper true blue slouchy boyfriend high … these are social gathering items to covet and luxuriate in wherever they might take one, whether or not that’s house or away, whether or not you’re off to your native seafood restaurant or on an idyllic cruise, you’re more likely to really feel elegant, horny and particular in these. And that’s why this assortment is spot-on and precisely what all of us dream about – an unique and escapist wardrobe that brings pure pleasure!
Watch Saks Potts’ Present right here:
This legendary Finnish model that we’ve come to adore for its impressed Scandi prints and daring colors, is 60 years previous this yr! Marimekko has been identified for its inclusive and various method to style, with items designed to flatter and match most physique sizes and shapes. This assortment with its uber-bold and cheery florals, its maxi tunics with their flattering V-necks and scrumptious color blocking combos reaffirms that Marimekko is a common success story – and a model that by no means ceases to encourage, all the time effortlessly managing to steadiness romantic magnificence with subtle practicality.
Watch Marimekko’s present right here:
BAUM & PFERDGARTEN
Designers Rikke Baumgarten and Helle Hestehave of Baum & Pferdgarten went all out celebrating their beloved metropolis of Copenhagen with this SS 2024 assortment. And certainly one can image the shimmering Danish sea when casting your eye over their clear sequinned maxi gown, the tactile silver skirt and cheeky sailor’s cap, whereas fashions traversed the traditional cobbled avenue runway. It’s undoubtedly a ‘metropolis’ assortment, streetwise and concrete, with gingham cardigans and pea coats, simple striped shirts and lots denim, all anchored in strappy black Mary Janes and cozy socks. And one can simply think about how these items will take you from the workplace straight into the Copenhagen nightlife, with just a few minor tweaks.
Watch Baum & Pferdgarten’s present right here:
Designer Stine Goya referred to as her SS 2024 assortment ‘Homecoming’ and mentioned, “SS24 is pushed by the pursuit for ‘house’ and the various sides of what meaning to totally different folks and communities world wide.” This assortment does conjure up photographs of neighbours pitching as much as a neighborhood avenue social gathering celebration! Sculptural and sensual, each bit celebrates individuality, from the clear nude sheath to the daring scorching pink go well with and beautiful, unique floral-printed ensembles.
Watch Stine Goya’s present right here:
Ganni’s signature animal prints and double denim have been nonetheless going robust on this assortment, however their SS 2024 providing additionally infused two new collaborations (New Steadiness and Ace & Tate) into the combo, which added to the normal Ganni silhouette. Easy layering, just like the off-the-shoulder crimson cardi and plaid miniskirt worn over a printed maxi skirt and lengthy sleeved high, mirrored the ‘previous’ Ganni’s barely quirky, street-smart flavour and informal New Steadiness trainers added one other degree of blasé practicality to a spread that boasted loads beautiful tailoring and attire, some with a 40s classic really feel to them. As ever, the selection of fashions mirrored the corporate’s ethos of inclusivity of physique form.
Watch Ganni’s present right here:
The theme of ‘boxing’ (the gathering was referred to as ‘Unboxing Walz Tutuorial’) reverberated by way of Henrik Vibskov’s SS 2024 assortment, depicted within the padded ankle straps on sneakers, the lacing of the corsetry and ‘armour’, and double boxing gloves that have been reworked into hats. As ever, this was an eccentric assortment from the stables of this St Martin’s graduate, whose use of color and sample is all the time to be gawked at. A way of the medieval was additionally current within the head items and geometric patterning of the ensembles. Plaid items rubbed shoulders with unique avian intarsia knits and jacquard co-ords. It definitely is a slightly eclectic and playful assemblage of varied parts, however one factor is for positive, it really works a deal with!
Watch Henrik Vibskov’s present right here:
As For TRENDS …
Tailoring Meets Lounging
Right here’s the place good, relaxed and quirky tailoring meets the consolation issue, and boy oh boy, are these items covetable! Some are tremendous tactile, just like the fring-ey smooth Lovechild 1979 ensemble, others are modern and sculptural, just like the pointy-hemmed caramel tailor-made go well with at Stay or the slate gray asymmetrical ensemble at Wooden Wooden. A standout piece is the camel trench coat-cape at Mark Kenley Domingo Tan.
If one needed to single out one shade, it was blue that was designers’ color of selection for Spring/ Summer season 2024 and was to be seen in shades that ranged from palest sky blue to inky indigo, denim and turquoise. Denim was seen in all its guises – from deepest midnight blue at Ganni to ‘conventional’ true blue’ at Rotate and Stay.
Earn your Stripes
Stripes have by no means been a stranger to Scandinavian style, and this season was no exception. Stripes have been to be seen throughout many colourways and in lots of collections.
Going to the Ball?
Many designers couldn’t resist together with a sculptural robe into their collections, a lot of which have been floor-sweeping and dreamy, ranging in cloth from clear organza to modern satin, damask and lace.