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    Luxury

    Bell & Ross’ BR-03 Cruises Into a New Stratosphere

    Since its inception, Bell & Ross has been known for its unique take on military tool watches, with the utilitarian, ‘circle within a square’ design language a central feature of its various offerings. The BR-03 collection is the current manifestation of those utilitarian ideals, but the manufacture has also started to discover the line’s versatile potential.

    This year’s BR-03 “White Steel & Gold” — as its name suggests — incorporates rose gold into the case materials, continuing the experimental departure from the collection’s rugged, military aesthetic. The watch is powered by the Calibre BR.CAL.302-1 standard movement, but the satin-brushed, polished steel case and 18K rose-gold bezel give it a refined look.

    The refined aesthetics continue dial-side, with Bell & Ross’ classic aviation-instrument indices and Arabic numerals applied in the same 18K rose gold, juxtaposed against a sophisticated white opaline dial backdrop. Together, the brushed, polished and opaline surfaces create a stunning light play. This is a far cry away from the dark, stealthy appearance of its functional siblings. The latte brown leather strap complements the warm tones of the rose gold. This watch clearly cruises into a luxurious stratosphere. 

    This BR-03 is a dressier version of the BR-02, but it retains its utilitarian spirit. It features a 100m-water-resistant and 54-hour-power reserve. It might come in a prettier package, but — in what is always a good sign — Bell & Ross clearly did not forget their high-performance roots with this BR-03.

    While utilitarian functionality remains at the core of Bell & Ross’ offerings, the continued inclusion of refined variants within the BR-03 line, and development of the integrated-bracelet sports watch BR-05 line, are signs that the manufacture’s ascent higher into the horological stratosphere is more planned flight than experimental rocket launch. As long as they continue in this fashion, the sky is the limit for Bell & Ross.

    This story was first seen on MensFolio.com

    For more on the latest in luxury watch news and releases, click here.

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